Posts tagged mobile payment

Visa puts yet more cash into mobile payments

APRIL 29, 2011 BY TXT4EVER LEAVE A COMMENT

Yet more evidence that mobile transactions will be big. Visa had previously committed to spending 100 million Euros per year rolling out mobile payments. They have now made a significant investment in Square’s credit card reading technology. Founded by Jack Dorsey, previously of Twitter’s fame, Square aims to bring mobile payments to the masses.

The concept is simple enough – Square is a device that will allow anyone with a smartphone to take payments through it. Imagine that you have a plumber in to fix your boiler. You obviously won’t have enough cash to pay him, so he whips out his smartphone, clips on Square and it instantly becomes a chip and pin machine. In the US there are 27 million businesses that don’t take credit cards. Square’s aim is to give them that facility. As Keith Rabois from the company explained, ‘we’re empowering people to accept credit cards that historically have not’.

The service is proving popular already, with over 100,000 merchants signing up to it. The investment from Visa gives added weight to the concept of mobile transactions. The significance of this is not simply in helping small merchants to take payments, but in the overall consumer perception of phones as the place to make payments.

Microfinance on mobile: mChek says it has the key

Bangalore: E. Shantha, 32, earns just Rs1,500 a month cooking in an eatery located in the premises of a local court, but she totes a new mobile phone and even transacts over it.

Mobile transactions are a breeze for her, unlike the majority of over 456 million mobile phone users in the country who use their phones mainly to make and receive calls.

The mChek way: Women from Rajendra Nagar, a slum in Bangalore, at a microfinance meeting using mobile phones to make transactions. Hemant Mishra / Mint
Shantha leads a group of seven women in a self-help group in Rajendra Nagar, a slum in east Bangalore, and ensures every member repays their loans on time. They meet every Tuesday morning, mobile phones in hand, and repay their loans.
“I got three days of training and now I can train others,” says the intrepid mother of two, who makes an average of five transactions a week including balance enquiries, deposits and withdrawals.

Shantha, who has taken a Rs9,000 micro loan to buy a welding machine for her husband, is among 100 women who are part of a year-long pilot run by mChek India Payment Systems Pvt. Ltd and Grameen Koota-Micro Finance Institution to implement mobile payments in the micro credit sector.

To take this beyond the pilot phase, mChek needs to tie up with a bank. Under Reserve Bank of India (RBI) norms, mobile payments have to be routed only through bank or credit card accounts. The Bangalore-based mobile payments company is in talks with half a dozen banks and aims to tie up with at least one by December.

“We have cracked the business model on paper. Now we need to do a commercial pilot,” says Valerie Rozycki, mChek’s head of strategic initiatives and a masters in economic sociology from Stanford University.

Unlike in earlier other trials, mChek aims to empower the borrower rather than the loan collector, so she can maintain a bank balance and make other mobile transactions such as utility bill payments as well.

This, according to mChek, would help solve the nagging problem of monetization for all the parties involved—mChek, the telecom service provider, the microfinance institution and the bank.

Suresh Krishna, managing director, Grameen Koota, says the mobile payment system will help reduce disbursement and collection costs significantly. “Savings come from reduction in cash carrying, insurance premium paid, better idle cash management, etc.”

Shantha looks forward to the facility. “Then I don’t have to take leave (from work) and go to the electricity office.”

Over the last three years, in an effort to reduce the cost per transaction, heighten safety and reach remote regions, several microfinance institutions have dabbled with mobile phone technologies, albeit with little success.

“No technology has scaled up (in the microfinance sector),” says Suresh Gurumani, chief executive at India’s largest microfinance institution, SKS Microfinance.

Last year, SKS did a pilot for mobile-based loan disbursal and repayment in Nalgonda district in central Andhra Pradesh, but soon abandoned it. Gurumani says SKS couldn’t go beyond a pilot given that only banks can offer mobile payments.

Similarly, Varanasi-based microfinance institution Cashpor Micro Credit’s pilot in November fell flat, but due to technology reasons. “The level of error was too high,” says David S. Gibbons, chairman at Cashpor.

The pilot ran in a village outside Varanasi using camera fitted mobile phones to check fraud and minimize paper work. However, the camera often did not recognize members’ faces. Next month, Cashpor plans to run a field test using biometric readers.
Unlike in earlier other trials, mChek aims to empower the borrower rather than the loan collector, so she can maintain a bank balance and make other mobile transactions such as utility bill payments as well

According to industry players, the reasons for the poor uptake of technology in microcredit include unviable technologies, poor telecom networks in rural India, RBI’s restrictions, and affordability of mobile phones.

MChek claims it has solved the problem of affordability. Each self-help group member has to purchase only a Rs50 subscriber identity module (SIM) card and the microfinance institution or bank would buy phones for its loan agents and group leaders, says Rozycki. The group members would take turns using the phone.

On offer are Nokia Corp. phones with a cable which allows SIM cards to be fitted externally. These cost about Rs1,200 and are aimed at shared usage.

SKS’s Gurumani is sceptical. “Any model involving multiple players becomes a serious challenge,” he says.

Still, it is important to keep experimenting, says Basant Shroff, associate director, financial services, at audit and consulting firm Ernst and Young India. “How do you cover the last mile is the issue?”

Telecom Italia announces large scale SIM-based mobile commerce project

 From next year, Telecom Italia subscribers will be able to use a new generation of SIM card to purchase train and bus tickets, parking, theatre seats, concert tickets and hotel rooms from their mobile phone. For the launch of the service, the mobile operator has partnered with Movincom, an Italian consortium of companies and service providers working to promote mobile retailing.

Exactly how the new service works is not completely clear – but we will be publishing more details as soon as we have been able to get more information from Telecom Italia.

Here’s how the official announcement explains things:

Starting in 2010, Telecom Italia will be building in an ad hoc application into its new Sim cards. Using this application, directly from their mobile phones, customers will be able to buy tickets for public transport and trains, pay for parking, purchase ski passes, buy tickets for a night out at the theatre or other events, and book hotel rooms.

Payment for these services will make use of methods offered by banks who sign up to the venture.

Using a SAT (SIM Application Toolkit) technology solution developed by Telecom Italia, this mobile commerce solution ensures high standards of security and authenticates the phone number from which each transaction originates. Specific menus integrated directly into the Sim card will guide customers through the process and make it quick and easy to make purchases. Orders placed for goods or services are dispatched by a text message generated automatically by the application. The text message features the purchaser’s cellphone number but no sensitive data about the selected method of payment.

The configuration-free service will be available on all mobile phones. It will be possible to update the service at any time, as and when new goods and services are added.

The Movincom Consortium currently has more than 650 operational services on board, a figure that is destined to rise to over 1,500 services in seven different market sectors. The consortium currently has the following members: Trenitalia, GTT (Turin), CTM Cagliari, 5T (Turin), Ataf (Florence), ATV (Verona), AMT Genova, TEP Parma, Ne-t (Gruppo APS Padua), Mobilità e Parcheggi (L’Aquila), Firenze Parcheggi, Telepark, Teleparking, CLUB Italia, AIPARK, ANAV, SIB – Società Impianti Bormio, Madonna di Campiglio, Monterosa ski, Funivie San Bernardo – La Thuile, Pila, Cervinia, Funivie Courmayeur Mont Blanc, Vittoria Assicurazioni, Coris Broker – 24h Assistance, Fratelli Carli, Charta-Vivaticket, BOL.it (the Mondadori Group’s online bookshop), SMS Hotels and Gruppo Prima. Many more companies are in the process of signing up.

“After becoming an indispensable personal communications tool,” says Oscar Cicchetti, Manager of Telecom Italia’s Domestic Market Operations, “the mobile phone is transitioning into a personal gateway to the internet, content and services, ranging from information to entertainment and professional applications. Leveraging the potential of the latest SIM cards and terminals, mobile phones are poised to become a powerful and secure transactions and identity management tool too. Today’s agreement paves the way for this by offering a broad range of services and a secure, straightforward and intuitive method for making purchases.”

“We know that security and a user-friendly purchase experience are vital to the development of mobile commerce via mobile phones. This agreement with Telecom Italia is a major step in that direction,” says Enrico Sponza, Deputy Chairman of the Movincom Consortium. “Banks will have access to an integrated set of operational processes and be able to fast track their entry into the mobile payment business.”

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