Worldwide Mobile Payment Users to Reach 141 Million in 2011 – Gartner Says

Worldwide mobile payment users will surpass 141.1 million in 2011, a 38.2 percent increase from 2010, when mobile payment users reached 102.1 million, according to Gartner, Inc. Worldwide mobile payment volume is forecast to total $86.1 billion, up 75.9 percent from 2010 volume of $48.9 billion.

IAB reveals consumers’ spend on mobile increases

Near Field Communication (NFC) was seen as a positive move for mobile with 74% of consumers stating they felt the service would be a good idea. The products that M-Commerce consumers said they would be most happy to purchase via NFC were travel (57%), entrance fees (51%) and drinks/snacks (49%).

Transport for London to accept NFC payments from 2012

Transport for London (TfL) has stated it will support NFC payments on mobile phones in 2012. TfL is now in the process of deploying new contactless card readers on London's tube and bus network. This will enable users of contactless EMV credit and debit cards and NFC mobile phones to 'swipe and go' on the London Underground and associated services.

GSMA Names BARCELONA First Mobile World Capital!

After an 18-month search, the GSMA today announced that Barcelona has been selected as the Mobile World Capital from 2012 to 2018.

« GSMA & Industry CEOs @ Mobile World Congress Press Conference

MOBILE COMMUNICATIONS IS UNIQUELY PLACED TO DRIVE ECONOMIC GROWTH »

3GVision powers 2D barcode ‘Mobilkod’ pilot in Hungary

Leading Magazine Publisher Sanoma Budapest Joins Forces with Mobile Operators Pannon and T-Mobile in Ground-breaking Mobile Codes Initiative

BARCELONA, Spain, 16th February 2009: 3GVision (http://www.3gvision.com), a world leader in barcode-scanning technology for mobile phones , announced today that its i-nigma code reading solution has been selected by Pannon and T-Mobile (owned by leading Norwegian network operator Telenor), to power their ‘Mobilkod’ mobile code trial project, in collaboration with Hungary’s leading publisher, Sanoma Budapest.

3GVision’s 2D barcode reader enables a fast and simple mobile internet experience by scanning Data Matrix and QR barcodes with a mobile phone camera, to hyper-link to the mobile internet and eliminating the need to enter long URL’s using the keyboard. In doing so, media and marketing companies have an accurate and reliable permission-based mobile channel open to them, while consumers have an easy way of using their mobile phone’s camera to engage in campaigns and media on the mobile web that they are interested in.

Media company Sanoma is the first Hungarian publisher to take advantage of the ‘Mobilkod’ offering by launching a promotional campaign in magazines such as FHM, and on web sites including Startlap, StoryOnline and Vezess, prompting readers to scan advertisements to enter a competition to win a vacation, camera, mobile phone or notebook. The campaign runs for eight-weeks until March 31st, 2009.

Martin Copus, president of 3GVision, commented: "Being selected by Hungary’s leading mobile operators and publisher is an important milestone for our company. Pannon, Sanoma Budapest, and T-Mobile share our vision that the mobile internet is about to become an integral part of marketing campaigns everywhere. This is a great way for publishers to add mobile connectivity to their editorial and advertising content, while mobile operators are able to drive revenues and increase mobile functionality for consumers. End users love it."